GIS Enabled Land Bank gaining popularity; The website has seen a 30% increase in page views each month since April 2021.
The India Industrial Land Bank (IILB) is a GIS-based portal – a one-stop repository of all industrial infrastructure-related information – connectivity, infra, natural resources & terrain, plot-level information on vacant plots, line of activity, and contact details. Currently, the IILB has approximately 4000 industrial parks mapped across an area of 5.5 lakh hectares of land, serving as a decision support system for investors scouting for land remotely. The system has been integrated with industry-based GIS systems of 17 states to have details on the portal updated on a real-time basis and will achieve pan-India integration by December 2021
A mobile application (wherein login is not required) was launched on Android and iOS stores. Additional features are to be introduced soon. In parallel, the portal has been made more user friendly by allowing users to explore the portal without any login. The design and UI of the portal are being constantly improved for a better user experience
Information on Landbank is also accessible via the Homepage of the Department for Promotion of Industry and Internal Trade.. Once we click on Industrial Information System, the page is redirected to https://iis.ncog.gov.in/parks/login1 for detailed accessibility to the investors. Additionally, the information on the land bank may also be accessed via Invest India website, under the resources tab as India Industrial Land Bank
The website has seen a 30% increase in page views each month since April 2021 and received 55000 page views in June compared to 44136 page views in May 2021 and 30153 page views in April 2021. In the previous quarter (Apr-Jun 2021), total users were 13,610 out of which 12,996 were unique users with total page views of approximately 1.3 lakh
Regarding country-wise visitors, after India, United States have the maximum number of visitors followed by Australia, the United Kingdom, Singapore, UAE, Germany, and Indonesia. Demonstration of the IILB portal and mobile application was given at various outreach events to Industry Associations, Singapore Indian High Commission, Indian Embassy of Korea, KOTRA and Malaysian & Korean Investors.
