iPhone 13 Pro and iPhone 13 Pro Max, pushing the boundaries of what’s possible in a smartphone. 
- The most advanced pro camera system ever on iPhone
- Super Retina XDR display with ProMotion
- A massive leap in battery life
- A15 Bionic, the fastest chip in a smartphone
- An advanced 5G experience; and so much more.
Apple yesterday launched iPhone 13 Pro and iPhone 13 Pro Max, pushing the boundaries of what’s possible in a smartphone. Redesigned inside and out, both models introduce an all-new Super Retina XDR display with ProMotion featuring an adaptive refresh rate up to 120Hz, making the touch experience faster and more responsive. The pro camera system gets its biggest improvement ever with new Ultra Wide, Wide, and Telephoto cameras that capture stunning photos and video, powered by the unmatched performance of A15 Bionic, more powerful than the leading competition. These technologies enable impressive new photo capabilities never before possible on iPhone, like macro photography on the new Ultra-Wide camera and up to 2.2x improved low-light performance on the new Wide camera. New computational photography features like Photographic Styles personalise the look of images in the Camera app, and both models now include Night mode on all cameras. The video takes a huge leap forward with Cinematic mode for beautiful depth-of-field transitions, macro video, Time-lapse and Slo-mo, and even better low-light performance. Both models also offer end-to-end pro workflows in Dolby Vision, and for the first time, ProRes, only available on iPhone. iPhone 13 Pro and iPhone 13 Pro Max also include 5G with more bands for better coverage, big enhancements to battery life for the best battery life ever on iPhone with iPhone 13 Pro Max, a new storage capacity of 1TB, and the Ceramic Shield front cover, tougher than any smartphone glass. i
The Most Advanced Cameras Ever on iPhone
With new sensors and lenses for all three rear cameras, optimised to work seamlessly with iOS 15 and powered by the new image signal processor (ISP) in A15 Bionic for improved noise reduction and tone mapping, the iPhone 13 Pro lineup features the best camera system ever on iPhone. The all-new Wide camera has a larger sensor with 1.9 µm pixels, the largest ever on iPhone, for less noise and faster shutter speeds needed across lighting conditions, producing even more detailed photos. Coupled with the larger ƒ/1.5 aperture, the Wide camera on iPhone 13 Pro and iPhone 13 Pro Max offers a massive improvement in low-light situations, up to 2.2x when compared to iPhone 12 Pro, and nearly 1.5x when compared to iPhone 12, Pro Max. Sensor-shift optical image stabilisation (OIS) — unique to iPhone — is available on both models, sustaining the sensor instead of the lens, so images are smooth and video is steady, even when the user is not.
iPhone 13 Pro and iPhone 13 Pro Max, the most pro-iPhone lineup ever, introduce all-new camera hardware, an intelligent display with ProMotion, the best graphics performance ever on iPhone, and amazing battery life.
iPhone 13 Pro and iPhone 13 Pro Max will be available in four stunning finishes including graphite, gold, silver, and sierra blue.
The pro camera system on iPhone 13 Pro and iPhone 13 Pro Max features an all-new Ultra-Wide camera with autofocus which enables macro photography natively on iPhone, a new Wide camera, and a new Telephoto camera with increased 3x optical zoom.
The all-new Wide camera on iPhone 13 Pro and iPhone 13 Pro Max offers a massive improvement in low-light conditions.
The new lens design and autofocus capability on the Ultra-Wide camera, along with software integration, brings macro photography to iPhone for the first time.
Powered by A15 Bionic, Photographic Styles allows users to add their personal preferences to every photo, applying adjustments to Tone, Warmth, and Vibrance, while preserving important elements of the image like skin tones.
The cinematic mode gives users the facility to add beautiful focus transitions and background bokeh in the video, for more dynamic storytelling in creative projects and valued memories.
With a new 5-core GPU, A15 Bionic in iPhone 13 Pro and iPhone 13 Pro Max enables the best graphics performance ever on iPhone.
iPhone 13 Pro and iPhone 13 Pro Max feature an even brighter and smarter Super Retina XDR display with ProMotion, with an adaptive refresh rate up to 120Hz.
Crafted with premium materials, iPhone 13 Pro and iPhone 13 Pro Max provide incredible strength, and are protected by the Ceramic Shield front cover, exclusive to iPhone.
The stunning Portrait mode from the Camera app is now optimised for video calls in FaceTime in iOS 15.
Pricing and Availability
- iPhone 13 Pro and iPhone 13 Pro Max will be available in graphite, gold, silver, and sierra blue in 128GB, 256GB, 512GB, and all-new 1TB storage options.
- Pre-orders begin Friday, September 17, with availability beginning Friday, September 24.
- Customers can get iPhone 13 Pro for INR 119900 and iPhone 13 Pro Max for INR 129900 from apple.com/in/store.
- iPhone 13 Pro and iPhone 13 Pro Max are also available through Apple Authorised Resellers and select carriers.
- iOS 15 will be available as a free software update Monday, September 20.
- The new iPhone Leather Wallet with MagSafe supports Find My, enabling users to be notified of its last known location if it becomes detached from iPhone. iPhone Leather Wallet with MagSafe joins new MagSafe cases in leather and silicone, as well as a clear case with MagSafe, that are available to order today.
- Apple provides customers with a number of services in-store and online that make its retail experience uniquely Apple. With personalized support and advice from Apple Specialists, convenient delivery and pickup options, free engraving, and special ways to save with carrier offer and great trade-in values, Apple ensures the best way to buy Apple products is from Apple Store locations and apple.com/in/store.
